Seminars Address What Every Marketer Needs to Know About Online Marketing
For Immediate Release
For More Information Contact
Clint Woods 713.627.2223
Houston, Texas - September 8, 2005 - Spur Digital, a Houston-based provider of online marketing solutions, will host “ Web Marketing 101: What Every Marketer Needs to Know” on Sept. 23, Oct. 21, and Nov. 18. The classes will be held at the Spur Digital offices in Houston from 8:30 a.m. until 12 p.m.
The workshops provide detailed information about online marketing with tips for improving success rates and profitability. The courses provide actionable instructions ranging from online marketing trends and strategic planning to tactical implementation and ROI measurement.
“We launched Web Marketing 101 because of an unmet need in the market. Marketers have much to learn about online marketing and there aren't many options out there. Our workshops provide an overview of leading Web marketing practices, trends and techniques to improve ROI from your marketing dollars,” said Steve Latham, CEO of Spur Digital. “Actual case studies are used to highlight how online marketing principles can be applied to generate compelling results for companies of any size.”
Attendees can expect to learn about emerging areas of Web marketing such as search engine optimization, search engine advertising and e-mail marketing.To illustrate these tactics, Spur Digital incorporates several case studies from some of today’s leading companies into the lessons. The curriculum speaks to all levels of business, as marketing executives from companies ranging from start-ups to Fortune 500 companies have participated in Spur Digital’s Web Marketing 101 series.
“The Web Marketing 101 seminar offered by Spur Digital was an excellent overview of strategies and techniques currently available to drive business via the Web. The combination of Web marketing theory and “real world” cases studies was highly instructional,” said Jay Slaughter, Webmaster at St. Luke’s Episcopal Health Systems. “I would recommend this seminar to all business professionals interested in pursuing Web initiatives to enhance company brand, reduce marketing-related costs and improve profitability.”
Registration for Web Marketing 101 can be found on Spur Digital’s Web site by visiting www.web-marketing101.com.
About Spur Digital
Spur Digital is a full-service Houston-based Interactive Agency. Spur Digital helps clients leverage the Web to grow their business by developing, implementing and managing online marketing solutions that include search engine marketing, email marketing, online advertising and web analytics and Web ROI Measurement. Spur’s clients include Southwest Airlines, FedEx Kinko’s, Amegy Bank of Texas, Texas Industries, Camden Realty, Pro-Mark Drum Sticks, and the Houston Museum of Natural Science, to name a few. Additional information can be found at www.spurdigital.com.