NewPoint Energy Solutions, a division of Standard Renewable Energy, offers financially-intelligent and eco-friendly energy solutions that harness the power of the sun and wind for residential and commercial customers. NewPoint Energy recognized that they needed help getting their message to their audience, and turned to Spur Digital to develop and implement an effective and targeted web strategy. Spur Digital started with a web site redesign to help NewPoint Energy more effectively extend their brand and realize a better return on their Internet initiative. Spur Digital then implemented a Search Engine Optimization (SEO) project for NewPoint Energy's website and launched a search advertising Pay Per Click (PPC) campaign to generate leads and increase web site traffic. The results of the PPC campaign provided valuable insights and metrics for future online and offline iniatives.
Website
Website